What does this mean?
Pursue the lowest possible environmental impact in the selection of raw materials, focusing on renewable sources or alternatives that are better than those used previously.
From the origin
A product’s composition establishes its environmental impact. By adopting renewable raw materials or ones from lower impact alternative sources, we avoid significant impacts throughout the product life cycle.
More than the possibility of conceiving lower impact products, the selection of the raw materials drives the development and adoption of sustainable practices throughout the value chain
Our development process already incorporates different aspects of sustainability to select lower impact raw materials. With the commitment, we extend our vision of impact management looking at the stages prior to manufacture
What is the future vision?
In 2030 we will reduce the environmental impact of our products by using raw materials from renewable sources or lower impact alternative sources.